the ‘façade’ art event & ‘re:frame’ design competition (for which i designed the identity see above & below) are both currently taking place, for ‘facade’ which is a large open-air art event (using recycled advertising billboards as a starting point, we decided to employ students to stand next to the large scale billboards all around town to explain the installations to curious passers-by and hopefully get into a dialogue about advertising billboards and the ideas about re-using them instead of creating tonnes of waste every year… this proved to be a very successful idea and we will be using some of the reactions in the facade book (currently in the make)
shown below are some of the installations which were used to get the project going: a fictitious huge ‘lake’ with sailing boats near the ‘RAI’ exhibition centre by ‘maze de boer’
some propaganda style messages from graphic designer & artist ‘martijn engelbregt’…
the fabulous ‘vertical camping’ by ‘leo van munster’ & also shown below several of the other entries some already used, others still in the make…
i used the artwork from the entries to create the ‘recycled’ material for the invites, business cards & the jackets worn by the students during the event…
here (above & below) are also some of the entries which we’ve received for the re:frame design competition, where designers were asked to create new products or uses for recycled billboard material, many were the kind of things you’d expect (chairs, bags etc) but there were some surprising ideas too, the competition judging is taking place this month and again the results will be published in the forthcoming ‘facade’ book later in the summer… for more images of my designs see ‘me work’
for more info on the project plus a map of the locations (several new ones will be added in the coming month) see here
