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interesting film, but i must admit it looks very ‘post production’ to me, an example of where throwing budget at an idea isn’t always the solution… the pay-off makes the whole idea bit tenuous too
a case in point for the contrast is this little low-budget film below, made with lots of string and patience plus a cheap philips colour LED lamp and a few torches, the result is far superior… more work and info can be found on the makers site here

m / 10-02-2011 14:19 - tags: ,  

…except from the guitarist who comes from salford

silly but quite well done, i especially love stephen morris (the drummer)

m / 09-02-2011 14:53 - tags: , ,  

the lost pictures of the new york blizzard

m / 09-02-2011 09:23 - tags: , , ,  

viral forces

you can almost imagine the meeting where the ad agency is explaining to their client how many blog posts, fb shares, likes and views this one got ‘see how brilliant we are?’ and even though this commercial was intended to be a viral and clearly made to be posted around on blogs to promote a commercial brand (something i try hard to avoid doing on my blog) this one really is quite good, so here goes… damn you and may the force be with you

m / 03-02-2011 15:07 - tags: , ,  

a year of fuji

(via michael johnson)

m / 03-02-2011 12:39 - tags: , ,