me news
raising brands
interesting approach from australian design company ‘churchward/melhuish’ who offer the comparison between raising children and raising brands in their own corporate literature
(via vice-president sales ‘jean louis d’)
brand awareness
an illustration by andré thijssen to accompany a magazine article on the issue of ‘anticipatory brands’, where a brand unwittingly gets hijacked by a certain group or cause (such as happened to casual brand ‘lonsdale’)
knodd a lot of space left
smart idea from ikea, they can even help you organise your virtual living space with silly scandinavian names… (thanks to ‘misses me’ for the tip)
מתורגמים לוגו
an interesting typographical exercise in modifying brands or “literal typographic translations” as teacher/designer ‘oded ezer’ puts it himself, made together with his students
