looked at one way the annual ‘logolounge’ trends 2011 roundup could be seen as a fairly cynical attempt to debunk the myth of originality, or to unmask the imitators… looked at another way it could be seen as proof that graphic design (and identity design in particular) is as susceptible to the whim of the times as any other area of communication
after all if design is the vehicle we use to clarify and define are lives and the world we live in, what’s wrong with that? although admittedly some of those logos chosen to illustrate the case are a bit naff to be honest…
