a temporary identity?

armand mevis in discussion with about their temporary stedelijk museum identity and posters (which i posted last week)

…mevis is adamant, however, that being asked to work on this project has absolutely nothing to do with the controversy surrounding the Stedelijk’s graphic identity “This is simply a project,” he says. “We were never approached to create the identity of the whole museum. People seem to think that, but it is not true. We were told from the start that this was just for the temporary opening and was not a commission to do anything for the future.”…

it seems to have become a highly controversial subject the new ‘stedelijk’ identity, although there are worse choices for the job than ‘mevis & van deursen’ or even ‘experimental jetset’ who made their previous temporary identity in the old ‘Post CS’ building, we shall see who finally gets the commission

m / 11-09-2010 14:44 - tags: , ,  

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