less feels better

marco from ‘artmiks‘ handed me this little usb stick armband yesterday, which he handed around to all sorts of creatives in cannes last week, it contains some files for the ‘less feels better’ campaign, which they have conceived, the idea being that people can use the files to create their own campaign for something, to promote the idea of consuming/spending/wasting less of… well anything really, sweet little idea, the accompanying site is, however, a bit confusing if you ask me…

m / 26-06-2008 15:16

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