not a concept

i just read the following in an old interview with designer ‘bob gill’ in graphis magazine:

Gravity is a concept. The Big Bang is a concept. Relativity and Evolution are concepts. Designers get ideas. Not concepts. Ideas are small. Concepts are big.

i think he’s got a point, that’s one word i may try and avoid from now on…

m / 06-04-2008 22:23

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